Sales and marketing can be dangerous business.
One of the biggest challenges sales and marketing teams have faced during the recent economic downturn has been with deals stalling during the later stages of the sales funnel. Based on our research and 20 years of technology marketing experience, we’ve invented “Nurturama,” an innovative process that will help your organization progress and accelerate prospects through the buying cycle.
Wouldn’t it be great if you had a push-button machine that could do the following:
We think we have built that kind of machine. We call it “Nurturama.”
There’s an interesting opportunity that you may want to explore.
During my time at Accellos and over the last decade, I saw the market for software solutions change dramatically. We’re seeing new competition, new solutions, new buying patterns and most importantly new growth for the first time in years.
That is why I’m posting this today.
A while ago I was playing a mens doubles tennis match against a duo that was collectively 150 pounds heavier than my partner and me. The points on our side of the net were won with a lot of running, tight angles, drop shots and finesse. The points on their side of the net were won with blistering forehands aimed right at our faces. I think I still have a mark on my forehead that says “ProPenn 4.”
At the end of the very close match–each set went to a tie break–one of their players said, “That was like a battle of the piano players versus the piano movers.”
That’s kind of like lead nurturing.