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Archive for the Velocity Category

More Than a Party Trick: Memorizing Large Numbers

More Than a Party Trick: Memorizing Large Numbers

Want to look like the Rainman at your next cocktail party? When I was seven years old, my brother-in-law taught me a trick for memorizing large strings of numbers that I still use today. In an era of smart phones, memorizing numbers is a skill few of […]

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Shocking Prospect Behavior Revealed

Shocking Prospect Behavior Revealed

Are you tired of all those prospects sneaking around on your website without the courtesy to even fill out a landing page conversion form? What exactly are those anonymous visitors from domains like “sbcglobal” and “roadrunner” and “verizon” doing on your site? Who are these mysterious e-vagrants? […]

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Dealing with Stalled Sales

Dealing with Stalled Sales

Sales and marketing can be dangerous business. One of the biggest challenges sales and marketing teams have faced during the recent economic downturn has been with deals stalling during the later stages of the sales funnel. Based on our research and 20 years of technology marketing experience, […]

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A Pipeline-Filling Machine

A Pipeline-Filling Machine

Wouldn’t it be great if you had a push-button machine that could do the following: Shorten sales cycles Keep pipelines full Focus your reps on deals instead of prospecting Cut your marketing costs Improve communication with your team, customers, partners and prospects We think we have built […]

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Announcing Nurturama: Five Spots Available

Announcing Nurturama: Five Spots Available

There’s an interesting opportunity that you may want to explore. During my time at Accellos and over the last decade, I saw the market for software solutions change dramatically. We’re seeing new competition, new solutions, new buying patterns and most importantly new growth for the first time […]

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Let’s Get Small

Let’s Get Small

Small is the new big I’ll make you a bet. The next time you see a “Target Market” slide in an investor pitch deck or a marketing overview that has more than 50,000 companies or users or prospects, you buy me an iced Americano at your favorite […]

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Marketing Takes Time

Marketing Takes Time

Marketing is one of the longest levers to pull in your organization. You might complain that your average sales cycle take more than 70 days. But imagine all that went into the funnel before that prospect entered your pipeline. Before you can bring in a prospect, your […]

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Naked On The Support Line

Naked On The Support Line

Whether you like it or not, social media has opened up your customer support lines to the world at large. If I can’t get your attention, or I just don’t like the way my support was handled, I just have to put my complaint into a 140 […]

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Blank Business Cards

Blank Business Cards

Have you ever thought of carrying around blank business cards? That’s a trick I just learned from one of my clients. Whenever he meets someone who doesn’t have a card or has just run out, he hands them one of his blank cards to fill out with […]

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You Bore Me

You Bore Me

One of my most important rules in life is “different is always better.” If you’re trying to do what everyone else is doing–with your product, with your message, with your hair style–then you’re boring. And boring isn’t going to drive a lot of success in your life. […]

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Phone: 719.266.2415
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